The Eco Advocate : Empowering Sustainable Living for a Thriving Planet & Vibrant Wildlife

As a child, I spent countless hours exploring the wonders of nature along the fences of Lake Nakuru National Park – chasing butterflies, marvelling at wildlife, and feeling a deep connection to all living things. But as I grew older, a chilling truth became undeniable, the vibrant memories of life I cherished were fading. Wildlife dwindled, and the very foundation of our planet seemed threatened.

That’s why I created this platform. It’s not just a website, it’s a call to action, an ember of hope for a future where sustainability isn’t a burden, but a way of life.  I envision a world where “green” isn’t just a colourbut a symbol of harmony – where humans and wildlife co-existnot just survive, but thrive.

Together, we can weave a new narrative for our planet. Join me on this journey. Let’s explore, learn, and empower each other to live in balance with nature. Because a vibrant future, teeming with life, is not a dream – it’s a possibility within our reach.

Our Mission

At The Eco Advocate, we believe caring for the Earth is a shared responsibility. Founded by Winnie Cheche, a passionate leader in environmental advocacy, we aim to inspire and empower individuals to make a positive impact. Through insightful content, actionable tips, and inspiring stories, we guide you on your journey towards a greener, more harmonious world.

What We Offer

Discover a treasure trove of valuable resources designed to help you live more sustainably. Explore articles packed with insights, practical tips on integrating eco-friendly practices into your daily life, and inspiring stories that showcase the power of collective action

Our Commitment

In today’s information age, reliable information is crucial. We are committed to providing credible content meticulously researched and crafted by subject-matter experts. You can be confident you’re receiving the latest insights and data-driven solutions for critical environmental issues.

Join the Movement

The Eco Advocate is more than just a website; it’s a thriving community of like-minded individuals united by a shared passion for a sustainable future. We invite you to join us on this journey of continuous learning, collaboration, and positive action. Together, let’s become powerful eco advocates, dedicated to safeguarding our planet and its precious inhabitants.

Lizard quote

Lizard quote

“Why does the lizard stick his tongue out? The lizard sticks its tongue out because that’s the way its listening and looking and tasting its environment. It’s its means of…

About Winnie Cheche

Hi there! Let me introduce you to Winnie Cheche, an amazing environmental communication strategist and climate activist from Kenya. She has been working tirelessly for over eight years to bring about positive change and raise awareness about the pressing issue of climate change.

Winnie is an expert in communication and has successfully led various campaigns, including the Local Conferences of Youth Kenya 2021, Climate Live Kisumu Concert 2021, Nairobi Earth Optimism Event, Updated Kenyan National Determined Commitments, Youth consultations, and the Kenya Energy Research Compendium launch.

Currently, she is leading the Young Muslim Association`s Going Green Initiative, which aims to promote eco-friendly practices in orphanages and educate teenagers and youth about nature. Winnie is also the Communication Director of the Kheri Environmental Action Network (KEAN International), where she has spearheaded many successful strategies to raise awareness about environmental issues.

Winnie is a passionate advocate for sustainable living and wildlife conservation, and she shares her message through her blog and social media platforms. Her work has been recognized by various publications such as Nation Media, Greenpeace International, Greenpeace Africa, Greenpeace UK, La Stampa Newspaper, Greiner Talks, and Pass the Mic.